Who controls your information
Gum Arabic Supplier controls the information submitted through this website and its commercial inbox. Privacy questions and rights requests can be sent to sales@gumarabicsupplier.com or by post to 28 City Road, London EC1V 2ND, United Kingdom.
Information we collect
A commercial enquiry may include contact and business information as well as product requirements. The website also measures aggregate page performance and commercial-intent actions without creating persistent visitor identifiers.
- Name, company, work email and optional telephone
- Product and quantity
- Timing and buying frequency when supplied
- Technical and documentation requirements when supplied
- Quote, email and telephone actions, landing page, referrer domain and campaign labels
Why it is used
Information is used to answer enquiries, prepare quotations, provide samples or approval documents, manage orders and maintain relevant business records. Processing is based on steps requested before a contract, performance of a contract and legitimate business interests.
Analytics and conversion measurement
Cloudflare Web Analytics provides aggregate visit, page-view, referral and website-performance reporting without analytics cookies. Our first-party conversion records do not store raw IP addresses, browser fingerprints or cross-site identifiers. When you submit an enquiry, its landing page, referrer domain and campaign labels may be stored with the enquiry to measure which commercial activity generated it.
Retention and sharing
Enquiry and order records are retained only for as long as reasonably required for the commercial relationship, legal obligations and dispute handling. Aggregate conversion-event records are retained only while useful for website and commercial performance analysis. Website enquiries and analytics are processed and stored using our cloud infrastructure provider. Information is shared with suppliers, laboratories, logistics providers or professional advisers only where necessary and with appropriate safeguards.
Your rights
UK data-protection rights may include access, correction, deletion, restriction and objection. You may also raise a concern with the Information Commissioner’s Office at ico.org.uk.